Dina Silva

Calacatta Concept organized a content collection campaign aimed at strengthening the online presence of Calacatta Housing, based in Porto. The initiative focused on creating content for social media, the company’s website, and other communication materials, with the goal of presenting the unique aspects of Calacatta Housing in a way that resonates with its target audience.

Simultaneously, the campaign also promoted the latest clothing collection from Vanilla The Label. The photographs highlighted pieces from the collection while showcasing the lifestyle connected to both the accommodation and the clothing brand. By combining these elements, the campaign aimed to create a unified and relatable story for potential guests and customers.

The photoshoot, conducted by Galerie 8089, featured Dina Silva, who is both the model and the owner of Vanilla The Label. The session maintained an informal and candid approach to portray the lifestyle associated with Calacatta Housing and the new clothing collection.

This campaign contributes to the communication strategies of both Calacatta Housing and Vanilla The Label, providing content that will be used across various platforms.